Our vision is to create new advantages through our efforts, become the leading brand of China's lighting industry, and contribute to the development of the industry and society.

Our mission is to innovate and pursue excellence.

Our development strategy is to be the most satisfying customer in the same industry.

Our core values are happiness, solidarity, responsibility, innovation, growth and win win.
Our business philosophy is: careful management, people-oriented, scientific management, and striving for excellence.

Our management concept is to care about staff growth, enhance executive ability, pursue high efficiency and harmony, and balance incentive and restriction.

Our talent concept is to establish human resource as the first resource and talent as the first element of enterprise development. According to the requirements of the modern enterprise system and the need of adapting to the market competition, we should actively create the mechanism of talented people and talents, respect the knowledge, respect the talents, create a harmonious and passionate working environment for the outstanding talents, and provide a good development opportunity and a broad career stage for every talent.